Bingham’s Bourbon

Strategic Launch Meets National Reach

When the team behind Bingham’s Bourbon was preparing to enter the market, they needed more than just a product—they needed access. Owner Daniel Galyean was brought in to facilitate a connection with a trusted retailer that could support nationwide shipping and align with the brand’s premium positioning.

Top Shelf Brands delivered. We connected Bingham’s with a high-performing online retail partner and collaborated closely to create launch campaigns that combined digital advertising, email marketing, and influencer strategy. The result? Thousands of cases sold, a powerful brand debut, and a foundation built for long-term growth.

• Retail partnership matchmaking with nationwide fulfillment
• Campaign strategy in collaboration with retail partner
• Creative direction and brand messaging
• High-conversion email and advertising assets
• Ongoing support through launch and sell-through

Bingham’s Bourbon now stands as a prime example of how the right partnerships and marketing strategy can turn a new brand into a sellout success.