Brother’s Bond Bourbon by Ian Somerhalder & Paul Wesley

by Daniel Galyean

Brother’s Bond Launch

We had the exciting opportunity to connect with the team at Brother’s Bond through one of our established retail channels. As a result of this connection, we were able to work closely with them on their highly anticipated launch as one of their official online partners.

Brother’s Bond, a unique bourbon brand founded by “The Vampire Diaries” actors Ian Somerhalder and Paul Wesley, garnered significant attention from fans and bourbon enthusiasts alike. Top Shelf Brands was instrumental in tapping into this enthusiasm by selling hundreds of cases of the exceptional bourbon. Our success was amplified by securing social media shoutouts from both actors, which not only boosted the brand’s visibility but also drove traffic and sales to our online platform.

However, our collaboration with Brother’s Bond did not stop there. Top Shelf Brands leveraged its extensive experience in SEO and email marketing to further enhance the brand’s growth. By implementing strategic SEO tactics, we improved the online visibility of Brother’s Bond, making it more accessible to a wider audience searching for premium bourbon options. Additionally, our targeted email marketing campaigns helped engage potential customers, keeping them informed of the latest product offerings, promotions, and updates from Brother’s Bond.

Through our strong partnership with Brother’s Bond and the combined power of social media, SEO, and email marketing, Top Shelf Brands played a crucial role launch of this highly sought-after bourbon. 

You may also like